Post by account_disabled on Oct 23, 2023 4:53:31 GMT 2
Today even talent chooses the company and, indeed, it must have the right tools to be able to do so. How to develop an EVP? Let's start with two objectives that we can take for granted Companies want to grow, be successful and stay permanently on the market People want to be satisfied with their work. Especially if we consider that, on average, we dedicate more time to work than we can dedicate to our family Looking at these axioms, which I would consider universally valid, it clearly emerges that we are talking about corporate culture. The corporate culture is defined by employer branding and is communicated through the employee value proposition.
We need a culture that is oriented towards the growth and happiness of the photo editing servies people who work. Measuring growth is a topic. But how do you measure or manage happiness? This is an employer branding theme and to define it we can start from the ancient Greeks who considered happiness as the result of effort to achieve one's potential. Bringing everything back into the modern era, we could reasonably think about developing one's professional potential within a corporate culture that favors the combination of elements Sense of belonging Give people purpose Give the opportunity to leave your mark If we agree that this is the kind of culture we are looking for.
We can probably proceed further with an employee value proposition that is not considered a marketing operation but based on transparency, to attract only the right candidates and not all candidates. How to communicate the employee value proposition Obviously employer branding and employee value proposition are activities that, in the market in which companies operate today, can no longer be ignored. These are activities that straddle HR and marketing, so much so that we talk about recruiting marketing , even if this is part of the equation.
We need a culture that is oriented towards the growth and happiness of the photo editing servies people who work. Measuring growth is a topic. But how do you measure or manage happiness? This is an employer branding theme and to define it we can start from the ancient Greeks who considered happiness as the result of effort to achieve one's potential. Bringing everything back into the modern era, we could reasonably think about developing one's professional potential within a corporate culture that favors the combination of elements Sense of belonging Give people purpose Give the opportunity to leave your mark If we agree that this is the kind of culture we are looking for.
We can probably proceed further with an employee value proposition that is not considered a marketing operation but based on transparency, to attract only the right candidates and not all candidates. How to communicate the employee value proposition Obviously employer branding and employee value proposition are activities that, in the market in which companies operate today, can no longer be ignored. These are activities that straddle HR and marketing, so much so that we talk about recruiting marketing , even if this is part of the equation.